Website Trends To Watch In 2020

Do you know more than 80% of users judge the credibility of your business from your website’s design and appeal? Well, it’s high time you should revamp your site which can become a treat to your potential user’s eyes.


It would be the best option to look for a professional company who has expertise in this as it will build your online brand reputation. Read here, why professional web designing company is a better choice?

A Website is the face of a business organization, it is the first and the most convenient interface to connect with the audience and potential customers. Your existing customer base can easily connect with you whenever they need your help. Check out this, How to make your website work for your business?

Website designing is the most important task of web development to provide its user with a better experience and to increase customer engagements for your business.

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Check out some of the latest trends in web development in 2019 and check if your existing website is actually providing a better user experience to your visitors.

1. Clean Design :

Does your website contain lots of animations and flash players which made your website complex and difficult to read? Well, one of the latest website trends in 2019 is to have a clean and simple interface having lots of white space and simply a no-no to all that unnecessary animations and flash players. This not only increases the readability of text but also gives a soothing effect to the users eyes.

Web designers are creating websites with simpler layouts and more amount of white space. White space also known as negative space is simply an empty space left on the web page for enhancing readability and giving breathing ground for other web page design elements.

Including whitespace in the design helps in differentiating the web page sections, improves readability, enhances easy navigation and makes important information on the web page easy to read and understand. Check here, why it is important to have a Professional Website for any business?

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2. Engaging Scrolling :

Previously, people have designed websites in such a form that it has long scrolling however then it became outdated. However, the current scenario is very different. Today, users prefer to go ahead despite the length of the web page if it’s appealing and engaging. Front end developers and designers from all over the world are making the designs and building a website in such a way that it is compact still available to scroll if the user has an interest in.

Latest examples include Food blogging and recipe’s website. Front end developers and designers are focussing on designing the website using HTML, CSS, JavaScript and many other technologies, to make it more engaging by embedding videos, gifs and infographics. Users find visual content more appealing and easy to understand.

High-quality pictures and infographics conveys vital information about the brand to the audience easily in less time. Textual content takes time and efforts to read and understand. Attractive websites are able to engage users for longer duration and enhances session time.

While designing the websites, industry experts recommend adopting responsive web design. These mobile-friendly websites load easily on every mobile device with varying screen sizes. It renders a seamless experience across all the mobile devices, desktop computers, laptops, notepads etc.

Search engines favour the mobile-friendly websites and place them at the higher ranks in the search engine result pages. Thereby increasing online visibility and credibility of your business.

Responsive designs improve user experiences, increase customer engagements, sales and lead generation. Read here more about the responsive web designing, why you should use Responsive web design?

If you have a retail business, you can build an e-commerce platform or an online store, where your customers can check your products, product design or services, place orders and make immediate secure payments. Check here, why you need an E-Commerce website for your retail business? and does your website need an SSL certificate?

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3. Vibrant Colours :

Bright and appealing colours used in your website can create a stunning effect on your potential customers. Fresh bright colours grab attention and stand out fantastically from your competitor’s reach. Vibrant colours have been trending in all types of designing whether it’s a website designing or a social media post designing.

Design Theme for every website designing matters to enhance user engagements. For example, designing Websites related to food industry or restaurant business must use warm colours like yellow, orange or red, to grab user's attention and inspire them to engage more with your website to make more online orders.

Websites related to other businesses can you cool coloured themes like blue, pale green to suffice their needs and give a relaxed experience while navigation.

Does your website have dull and outdated shades which are not in the trends? Contact Us, We are available to help you!


4. 3D Illustrations :

3D illustrations give users the impression that they can almost reach out and touch objects in the scene. Designers started using them to add more realism, blurring the boundary between the digital and physical worlds.

3D Illustrations are employed for providing the best real-time experience to the users and increase engagements on the website, they are highly interactive and successfully grabs the attention of the users.

It enhances the look and feel of the website with its special-effects, beautifully conveys important brand information within a short span of time and it stays in the memory of the users for a longer duration, making them come back on your website.

Read here, How Customer engagement can boost up growth of your business?


5. Artistic Videos :

So, whether you have a product or service to showcase, you can show it dynamically through a self-explanatory video which will help the customers to understand your company without feeling bored.

According to a survey, Video engagements have more than 90% positive response as compared to a banner effect. Hence, start creating your own videos or you can just hire a professional who can do wonders for you.

Currently, the majority of the audience have a low attention span, they quickly move over to other options if they are not able to find information, products or services they are looking for. Web designers have a crucial job of holding the visitors on the website, they have a small window of time to grab their attention and render the services they are looking for.

Animated GIFs came into existence for this very reason. GIFs are entertaining, engaging and can present important information about the brand in a short period of time to the users. They work efficiently on all the web browsers and devices, making them easily accessible.

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6. Easy Accessibility :

It would be highly beneficial for you and your users, the website with easy accessibility means the design of a website must be planned to make it user-friendly, even for the individuals with disabilities.

When website design is properly planned, coded and designed, the people with disabilities can use your website with ease whenever they want. Websites with accessibility barriers can make your website difficult to use for people with disabilities.

Make sure your website follows Web Content Accessibility Guidelines (WCAG 2.0), following the guidelines while designing your business website will help you in providing better user experience to all the users and improve user experience and engagements on the website.

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Conclusion :

The Internet is an important resource of information in everyone’s lives so it’s crucial to ensure it proves equally beneficial and a good experience for everyone. Each one of us must be able to enjoy the perks of the Internet. W3C provides ample resources to get your website up-to-date, this community develops the standards for the web.

Employ a professional web designing company to enhance your website’s visibility and engagements. The designs developed by the professionals are always in touch with the latest trends in the software and web technology industry, opting their services would help you to increase leads for your business along with sales and return on investments.

Comments

  1. 3D Illustrations are become more popular trend. Most of our clients asking 3D design for their websites.

    ReplyDelete

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